What AI Actually Does in E-Commerce
Most AI conversations in e-commerce are about chatbots. That is the least interesting application. Here is what production AI looks like in real B2B operations:
- Catalog Intelligence — AI reads supplier spreadsheets, normalizes product data, generates SEO-optimized descriptions, and maps categories. We processed 19,000+ product variants this way.
- Document Generation — Quotes, invoices, purchase orders, and compliance documents generated from structured data. No templates — AI assembles documents that match your brand.
- Workflow Automation — Order routing, approval chains, inventory alerts, and supplier communication automated with AI decision-making.
- Search & Discovery — AI-powered product search that understands intent, not just keywords. A buyer searching "nitrile gloves for cleanroom" finds the right product even if your catalog says "Class 100 compatible examination gloves."
Engineers, Not Prompt Engineers
Fowara does not sell prompt engineering. We build production systems. That means:
- Proper error handling when AI models are unavailable
- Structured output validation — AI responses are parsed and verified before entering your systems
- Cost controls — token usage monitoring, caching, and model selection based on task complexity
- Security — your data never trains third-party models. We use Anthropic Claude with enterprise data handling.
What You Get vs. What Consultancies Sell
Most AI consultancies deliver a proof-of-concept demo and a slide deck about "AI transformation." Fowara delivers production code deployed to your infrastructure. The difference: our AI runs in your operations on day one, not "after Phase 2 assessment."
Published Pricing
| Service | Price | What's Included |
|---|---|---|
| AI Integration (with CTO retainer) | Included | AI capabilities built into every Fractional CTO engagement at no additional cost |
| Standalone AI Project | $10,000 - $25,000 | Catalog intelligence, document generation, search, or workflow automation — scoped to your needs |
| AI Maintenance | $2,000/month | Model updates, prompt optimization, cost monitoring, new capability development |