E-Commerce Platform Migration — Zero Data Loss

E-Commerce Platform Migration — Zero Data Loss, SEO Preserved

Platform migration is the process of moving your e-commerce store from one platform to another — products, customers, orders, URLs, and integrations — without losing data, rankings, or revenue. Fowara has migrated stores with 19,000+ products across Magento, BigCommerce, and Shopify Plus with zero data loss.

What Gets Migrated

A platform migration is not just moving products. It is moving your entire business operation from one system to another. Every migration we run covers:

Product catalog — SKUs, descriptions, images, variants, pricing, categories, custom fields
Customer data — accounts, addresses, order history, saved payment methods (tokenized)
SEO equity — URL mapping, 301 redirects, meta data, canonical tags, sitemap submission
Integrations — ERP connections, punchout catalogs, payment gateways, shipping providers
Content — CMS pages, blog posts, media assets

Our Migration Process

Every migration follows a structured process that eliminates surprises:

Platform Audit — We inventory everything on your current platform: products, customers, integrations, customizations, and technical debt.
Data Extraction & Transformation — We pull all data from the source platform, clean it, normalize it, and map it to the target platform's schema.
Staging Migration — Full migration to a staging environment. You verify everything before we touch production.
Integration Reconnection — ERP, punchout, payment, shipping — all reconnected and tested on staging.
SEO Migration — 301 redirect map, URL structure decisions, meta data transfer, sitemap generation.
Go-Live — DNS cutover with rollback plan. We monitor for 72 hours post-launch.

Why Migrations Fail

Most migration failures come from three places:

Incomplete data mapping — Fields that exist on the old platform but have no equivalent on the new one. We identify these in the audit, not during go-live.
SEO neglect — Forgetting 301 redirects or changing URL structures without mapping. This can destroy years of organic traffic overnight.
Integration assumptions — Assuming your ERP connector or punchout middleware will "just work" on the new platform. It will not. We test every integration on staging.

Published Pricing

Service	Price	What's Included
Standard Migration	$25,000 - $50,000	Up to 5,000 products, customer data, SEO migration, 1 ERP integration
Enterprise Migration	$50,000 - $75,000	5,000-25,000+ products, multiple integrations, punchout, custom functionality
Post-Migration Support	$5,000/month	Bug fixes, performance tuning, SEO monitoring, integration maintenance

Frequently Asked Questions

How long does an e-commerce platform migration take?

Most migrations take 8-16 weeks depending on catalog size, number of integrations, and customization complexity. A 5,000-product store with one ERP integration typically takes 8-10 weeks. A 19,000+ product store with punchout and multiple integrations takes 12-16 weeks.

Will I lose data during the migration?

No. We run a full staging migration first where you verify every product, customer record, and order history before we touch production. Our process includes data validation checksums to ensure zero data loss.

Will my SEO rankings drop after migration?

Not if done correctly. We build a comprehensive 301 redirect map covering every URL on your current site, preserve meta data, and submit updated sitemaps immediately after go-live. Most clients see stable or improved rankings within 4-6 weeks.

How much downtime will there be during migration?

We target zero downtime. The DNS cutover typically takes 15-30 minutes of propagation time. During that window, both old and new sites may serve traffic. We monitor for 72 hours post-launch to catch any issues.

Which platforms do you migrate from and to?

We migrate from Magento 1/2, Shopify, WooCommerce, custom platforms, and legacy systems. Our primary target platform is BigCommerce B2B Edition, though we also build custom solutions on .NET + Umbraco for companies that need multi-tenant or highly customized platforms.